Now dubbed the Victoria’s Secret World Tour, the revamped event will showcase the design talent of 20 global creatives.
The Victoria’s Secret Fashion Show is making a comeback—and expect it to be bigger, better, and more inclusive than ever.
Today, the lingerie company announced the Victoria’s Secret World Tour, a reimagining of their annual iconic fashion show that last aired in 2018. The live event, which will be streamed and made into a feature-length documentary, plans to showcase the talents of 20 designers from across the globe alongside custom Victoria’s Secret creations.
“This film is the ultimate expression of the Victoria’s Secret brand transformation,” Raúl Martinez, the company’s EVP and head creative director, said in a press release. “It will be driven by fashion, glamour and entertainment with a nod to beloved iconography from the past but in a bold, redefined way. We are so honored to offer our platform and have it explored through the lens and artistry of global creatives who celebrate the individuality of women’s stories and perspectives.”
The Fashion Show was canceled in 2019 following scrutiny over various scandals (including former CEO Leslie Wexner’s connection to accused sex trafficker Jeffrey Epstein) as well as the lack of diversity on its runways. Now, the up and coming spectacle is just the company’s latest rebrand initiative as it attempts to cement Victoria’s Secret reputation as one that empowers and uplifts consumers of all shapes, colors, and sizes. But, will viewers tune in?
Ahead, everything to know about the Victoria’s Secret World Tour.
The film will drop in September.
The Victoria’s Secret World Tour documentary will reportedly premiere this September. The press release notes that the show “will be streamed internationally and culminate in a live fashion event this fall.”
Designers, artists, dancers, and musicians from across the world will showcase their own collections on the runway.
The documentary will follow the behind-the-scenes process of 20 global creatives from the cities of Bogotá, Lagos, London, and Tokyo (dubbed the VS20) as they create four fashion collections. These four collections will be staged on the runway alongside the brand’s custom designs.
From Bogotá are fashion designer Melissa Valdes, filmmaker Cristina Sánchez Salamanca, painter Lorena Torres, choreographer Piscis, and musician Goyo. Representing Lagos are fashion designer Bubu Ogisi, filmmaker Korty, artist Eloghosa Osunde, artist Ashley Okoli, and musician and photographer Wavy the Creator. The London creatives include designer Supriya Lele, filmmaker Margot Bowman, artist and writer Ebun Sodipo, lingerie designer Michaela Stark, and artist Phoebe Collings. Finally, the Tokyo VS20 members are comprised of designer Jenny Fax, filmmaker Umi Ishihara, painter Kaito Itsuki, dancer Aoi Yamada, and artist Kom-I.
Will the original “angels” make a comeback?
It’s unclear for now if supermodels and former Victoria’s Secret runway mainstays such as Bella and Gigi Hadid, Adriana Lima, Candice Swanepoel, and more would make cameos for the new documentary and live spectacle. Considering the brand has gone in a new direction as of late, it’s safe to say the new “collective” will feature mostly new faces.